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Case 07

An AI sales agent for your website that recommends products and logs every lead in your CRM

Most visitors can't find the right product and leave — around 70% of carts get abandoned. In this case you build a Prostir agent, connect it to your CRM over MCP, give it a tool that searches your live product catalog, and embed it on your site as a chat widget with one script tag. It recommends the right product, answers pre-sale questions around the clock, and logs every qualified lead in your CRM. You watch each conversation in one place — a conversion here is a real CRM record, not a vanity metric.

01

Before: traffic comes in, sales don't

  • Visitors land on a big catalog, can't find the right product, and leave without buying or asking a thing.
  • Around 70% of carts get abandoned, and there's no one to catch the shopper before they exit.
  • Pre-sale questions come in around the clock, but you can't answer them — and generic bots just loop people into an FAQ.
02

What you do inside Claude Code (about 10 minutes)

You stay in your terminal. Prostir builds, connects, and embeds.

  1. 01
    Add Prostir as an MCP server in Claude Code.

    One command: claude mcp add prostir https://prostir.ai.prostir.build/mcp. You sign in once in the browser.

  2. 02
    Connect everything first — your CRM and your store.

    Claude Code asks two questions, then connects your CRM as an upstream MCP (e.g. Attio at https://mcp.attio.com/mcp) over creator OAuth and adds a search_products tool against your live catalog.

  3. 03
    Add the model.

    Pick a hosted model on Prostir credits, or bring your own (Azure OpenAI / OpenAI-compatible). One model runs every channel on the agent.

  4. 04
    Build the widget — props and origins.

    Add a web-widget channel: allowed origins (https://yourstore.com, https://*.yourstore.com), launcher color, greeting, and quick actions like 'Find my size' or 'What's in stock?'.

  5. 05
    Publish and embed.

    You get one tag: <script src='https://yourstore.ai.prostir.build/widget/embed.js' async></script>. Paste it on your site — live the same day.

  6. 06
    Watch conversions.

    Open the Channels tab: every conversation is listed, what the agent recommended, and the lead it pushed to your CRM. A conversion is a real CRM record — not a deflection metric.

03

What ends up inside the agent

Real agent resources and connections. Claude Code wires them while you watch.

code search_products.js A creator tool that searches your live catalog by name, category, price, and stock.
link your CRM (MCP) Your CRM connected as an upstream MCP — the agent reads contacts and writes new leads.
doc objection-handling.md Your answers to the questions that lose sales: sizing, shipping, returns, warranty.
data widget.config The web-widget: allowed origins, greeting, launcher, and quick actions.
04

What this actually looks like in Claude Code

Real prompt, real calls, real result.

Claude Code

Build me an AI sales agent for my store on Prostir, slug yourstore. Connect my Attio CRM, give it a tool to search my product catalog, and put it on my site as a chat widget.

prostir_agents_design_interview

Three quick questions: which CRM, where the catalog lives, and which domains the widget runs on.

Attio for CRM, the catalog is my Shopify products, the widget runs on yourstore.com. Hosted model is fine.

prostir_agents_attach_tool

Connecting Attio over creator OAuth (https://mcp.attio.com/mcp), allowing get_records and create_note. Attaching a search_products tool against your catalog.

prostir_agents_add_channel

Adding a web-widget channel: allowed origins yourstore.com and *.yourstore.com, greeting, quick actions. Selecting the hosted model.

prostir_agents_build

Building the agent, publishing to yourstore.ai.prostir.build. ✓ Done.

Live. Paste this on your site: <script src='https://yourstore.ai.prostir.build/widget/embed.js' async></script>. Every lead lands in Attio; watch conversations in the Channels tab.

Embed

https://yourstore.ai.prostir.build/widget/embed.js · Passport https://yourstore.ai.prostir.build

05

After: it sells while you sleep

  • A shopper asks for 'a rain jacket under $150' — the agent searches your catalog, recommends two that are in stock, and answers the sizing question on the spot.
  • Every qualified lead lands in your CRM with the chat attached, so follow-up actually happens.
  • You open the Channels tab, read what closed and what didn't, and jump into any conversation as a human when it matters.

What gets published

A published Prostir agent embedded on your site as a web-widget with one <script> tag. It searches your catalog, recommends the right product, answers in real time, and pushes every lead into your CRM. You read every conversation in the Channels tab and jump in as a human anytime. Hosted on Prostir credits or your own model. No code, live the same day.

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Ready to launch?

One afternoon from idea to live link.

Upload what only you have. Write the rules in plain language. Open the link in ChatGPT, Claude, or your site. Ship the agent only you could ship.

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